By now a large number of brands have jumped on the influencer marketing bandwagon. With so many digital tastemakers creating sponsored content on social media though, it is now a challenge to make sure that your products will stand out from the daily stream of...
Blogger, stylist, fashion editor, and industry consultant. @simplyaudreekate is taking Instagram and the fashion industry by storm. Between juggling multiple hats (both in fashion and in life), she found time to share some of her wisdom with other aspiring bloggers and fashionistas through her Fashion...
The Internet. A place where a mix of Millennials and Gen Z-ers seem to run things. So much that they say what they want and pretty much invent their own language. No, seriously. Linguists even declared that the internet created a new prepositional phrase for...
It is just me, or did 2017 seem like one ongoing duet of “Anything You Can Do I Can Do Better” between Snapchat and Instagram? While the two continue to try and out-innovate the other, Instagram is off to a strong lead in large part...
Social media: Crowded channels that are a necessary evil for brands to reach, build a loyal following, and foster community. You: A social media manager looking to cut through the clutter and construct content that speaks directly to your audience. Problem: A new product is launching. A...
Ahhh April Fool’s Day, every brands “funniest” day. It’s a day when copywriters get to flex their muscle and the gullible get got. There’s a fine line between being funny, and being cheesy. But sometimes, the cheesiest, dad-joke humor can get the most laughs. Let’s take a look...