Author: Jen Shin

Video is only getting bigger, and it’s not going anywhere anytime soon. Following its video length increase from 15 to 60 seconds and addition of video ad carousels, Instagram has now introduced tailored “Picked for You” video channels within the app's explore tab. Not to be confused...

Instagram has been making big moves this year, first with the new algorithm and more recently its massive redesign. Earlier this month, we learned that brand/business profiles were on the way, but yesterday, the platform formally announced its new native business tools on its blog. The post...

  Content creators rejoice! Instagram recently announced that they will be rolling out 60-second videos to all users. From the platform’s blog, “the time people spent watching video increased by more than 40 percent. And longer videos mean more diverse stories from the accounts you love.” Video...

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