It is just me, or did 2017 seem like one ongoing duet of “Anything You Can Do I Can Do Better” between Snapchat and Instagram? While the two continue to try and out-innovate the other, Instagram is off to a strong lead in large part...
Snapchat pioneered vertical video as a new mainstream format for millennials and younger audiences—where it remains popular. With other platforms picking up on the trend, Facebook and Instagram both introduced vertical video into their strategies. Now, with Instagram Stories taking over with 300 million daily...
The MDW Summit is less than a month away! What does this mean? For female founders, this means you are one month away from meeting a tribe of other like-minded women, one month away from learning how to successfully scale your business, and one month...
Last night was the 75th Annual Golden Globe Awards. Typically referred to as Hollywood’s biggest party, the award show hosted a slew of celebrities and a movement. The Time’s Up movement was the real winner last night. Celebrities began sharing their plans to wear black...
I take pride in my Instagram Stories. I feel no shame admitting I have LOL'd at my own social media content before. There are no better social media highs than finding the perfect filter, sticker, and caption for your story and sharing it with all...
Instagram Stories has quickly become the go-to tool to for people, influencers, and brands to share quick and creative content. Since launching Stories in 2016, the platform has seen incredible growth and developed multiple tools and functions for users to utilize in their Stories. From...
ICYMI on Instagram, the #SocialflySquad kicked off the weekend by playing the IRL version of "Clue" at Mystery Room NYC! A few weeks ago, head detective Courtney Spritzer sent the team an invitation to attend a team-building activity guaranteed to challenge our brains at Mystery Room NYC. A few team members...
Last week, Instagram launched a new sticker to upgrade your Stories: Polls! This new, interactive feature allows users to ask questions to their followers and receives quick feedback. Users can choose two possible answers and get creative with the questions. At the Socialfly office, we immediately began testing the feature on our personal accounts, developed...
We teamed up with Sapphire Stories to discuss social media influencers and the power of personal branding! Manu Goswami, Rob Fajardo and Socialfly's Director of Influencer Marketing Joanne Reiter joined to explore this subject to an audience of other entrepreneurs. Thomas Ma led the discussion and...
Is TV dead? This question is top-of-mind for networks, executives, and advertisers as digital continues to rise. Stephanie Cartin shared the stage alongside Dr. Mehmet Oz, Molly Schweickart, Zvi Cole, Lee Boykoff and Duke Perrucci to discuss the challenges and opportunities for the television industry...