Winter, the time of year where your Instagram feed consists of cuddling couples drinking coffee, #FlashbackFriday posts of days at the beach and snowy windows as your friends #WFH. Once every four years, however, snowboarders, ice dancing, and ski jumps flood the media and our...
As this year comes to a close, we reflect on the good, bad, and the ugly of social media content. Because we are feeling a bit nostalgic, we took a look at the social media trends of 2017 to see what worked, what didn’t, and...
Influencers, they’re just like us. Well that is, if we constantly jet around the globe for fashion week, look flawlessly candid holding a coffee, and have brands competing to pay us to mention their products on Instagram. While I can honestly say I am no...
Building a community on social media is relevant to your business, but maintaining that community’s happiness is essential for success. Many companies in this day in age recognize the fact that social media is necessary to stay afloat. However, most are missing the mark regarding improving...
There is a restorative power in music that explains love in a stronger way than words and unites us in times of need. With such hateful things happening in the world such as the Manchester bombing and other heinous acts, it would be easy for...
With Summer quickly approaching, New Yorkers flock to rooftops to soak in the sun and get a good Instagram story (sorry, not sorry @Snapchat) of the skyline at sunset. While your favorite fashion influencer is spending her weekend in Montauk at this Instagram perfect hotel, the...
Social media mavens in need of inspiration for life’s moments big or small religiously turn to Pinterest. Upon signing in, users are flooded with images from wedding ideas to easy weeknight dinner plans to DIY wall decor. With 150 million users generating 2 billion searches a...
While big brands have no problem advertising on Snapchat (think Gatorade showers during the Superbowl and Taco Bell’s taco shell face on Cinco de Mayo), the application has been missing the mark on finding a place for small and medium-sized businesses to easily promote themselves. Up...