Last month, I - as well as countless other social media enthusiastic sources across the web - stumbled upon what has largely been received as one of the best infographics ever created: The Noob's Guide to Online Marketing. Now, this lofty and entirely erroneous endorsement certainly needs to be qualified, as the "best" title is purely based on the graphic's unprecedented robustness and informative ambition. As a digital marketer for hospitality brandsthis infographic, coming to us from the good folks at, specifically points to each and every vital component of creating an integrated, wholistic online marketing strategic plan for your business.

As I am quite addicted with social media, travel and hospitality, and digital trends, I simply cannot go a morning without getting my fix on the latest news and trends emerging in this lightening-fast space. Like everyone else who is passionate about these topics, I first fire up my HootSuite dashboard, which is constantly bleeping at me during the day as thousands and thousands of updates come flowing in.


Sign up for the latest social media news in your inbox.