As a result of the COVID-19 pandemic, many smaller businesses are struggling to stay afloat. In response, Instagram has launched a personal fundraising feature on its platform to help business owners raise money for selected causes. Instagram will review all of the fundraising campaigns prior...
Snapchat has gone live with a set of seven small-scale apps, named Minis accordingly. It announced the launch of this new feature at its virtual partner summit last month. Four of these Minis include; meditation by Headspace, a collaborative studying tool called Flashcards, a group...
Instagram confirmed that it will be launching its ‘Reels’ functionality in 50 additional regions including the US as early as next month. This new feature will allow users to create and share TikTok-like clips on Instagram, without having to sign up for a new platform....
Whatsapp rolled out two exciting features this week to help brands promote their products and services on the platform. The first upgrade is new QR codes for businesses, which will empower potential customers to connect and start a conversation with the brand on Whatsapp directly...
As online shopping continues to gain popularity during COVID-19, marketers—specifically those in the beauty industry—are adopting a new method of advertising: sending SMS messages directly to consumers’ phones. SMS marketing happens to be a widely effective channel of advertising. From sales, to new products, to...
Earlier this year, Facebook announced that it was working on various updates to its Live Producer platform, which could take Facebook Live streams to the next level. This week, a highly-anticipated number of updates were finally rolled out to creators, and while they’re not yet...
Looking to get inspired for the weekend? Trying to learn more about influencer marketing and content creation? Check out these experts and let us know your thoughts! #1: Mattie James @themattiejames + https://mattiejames.com/start-here/ Mattie James is a “wife & mom of 3 who happens to be a...
Facebook recently rolled out a new update that allows businesses to seamlessly connect with their customers using Messenger. Research shows that over 90% of business owners already used Messenger to communicate with their family and friends, and this update will let them toggle back and...
While stay-at-home orders are beginning to lift for some people around the globe, there are many people still affected by COVID-19 who are not able to connect with others in real life quite yet. No matter what phase of the pandemic your audience is currently...
The past few months have been unprecedented in many ways, and we have yet to see the lasting impact COVID-19 will have on the country’s economy and general approach to life and well-being. The pandemic has affected daily life in countless ways, pushing us to...