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American society is obsessed with image. After all, perception is reality, right? Well, not necessarily when it relates to your company’s presence on social media. When businesses, celebrities and the neighbor down the street are all in a competitive fight for internet attention, it’s tough to...

It’s almost undeniable that we are living in a “selfie” nation. Social media is flooded with selfies every day, where individuals are finding their good side and filtering away on Instagram. It’s not just a picture you take of yourself, there are many more components...

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