With media, creative, strategy and influencer teams housed under one roof, Socialfly provides a 360 turn-key integrated approach to building full funnel paid media campaigns. With a line-in to all key social networks and working directly with our designated platform representatives and paid media partners, we bring our clients first-mover opportunities, and access to unique third-party data providers for advanced targeting and measurement.
Our paid media team executes campaigns across social, digital, and traditional media, providing our partners with the most effective solutions for maximizing results and returns. Rooted in data, our approach starts with an in-depth media audit to identify opportunities from past campaign efforts to set the stage for our recommendations. We identify media platforms where primary target audiences spend the most time and develop creative that converts.
Throughout the lifetime of the campaign our team actively monitors, tests and optimizes towards key client KPIs and leverages real-time insights via the latest reporting tools. Socialfly’s paid media team actively stays up-to-date on the ever-changing landscape through continued education and digital marketing certifications.