Over the past few years, brands have continuously increased their marketing budgets to compensate digital influencers to promote their products and services. With 2019 just around the corner, budgets for influencer marketing will likely hit an all-time high. As an ever-changing landscape though, we’ve outlined...
It’s easy to forget how much social media platforms have evolved. Remember when stories didn’t exist on Instagram? We used a different app, Snapchat, to record and receive motion content. Social media will only continue to grow, in part due to the rise of consumer tools....
With the rising popularity of influencer marketing, the number of talented people creating social media profiles and building their followings has grown drastically. With millions of accounts to choose from, finding the right influencers for your campaign can be a daunting task. The following five...