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During a TEDx talk he gave on the subject of experiential advertising, Layne Braunstein, Chief Creative Officer at Fake Love, pointed to a monumental shift in the way successful brands think of their target audiences. Rather than view them users or consumers, Braunstein urges us...

June is a superior month. Why? Summer Fridays, rooftop season, and it’s now culturally appropriate to wear white denim (as if we weren’t wearing it all along). June is also lucky enough to host to Pride Month. As millennials, we’ve grown wary of rainbow washing:...

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