WhatsApp first launched their sticker feature about 18 months ago and it has since become the fastest growing way people communicate on the app. WhatsApp has released a new sticker pack, in partnership with the World Health Organization, to help users stay connected to each other during the COVID-19 pandemic and beyond.
The stickers incorporate important health practices, including social distancing, washing your hands, staying home, and mental health awareness. By launching this feature, WhatsApp is providing users with a creative, lighthearted way to communicate with their loved ones across age, language, and any other barriers.
While COVID-19 has hit the US hard over the past few weeks, it has yet to reach certain areas of the world. WHO has predicted that African nations will be the next COVID-19 epicenter and WhatsApp is the most used messaging app in many of these areas. Simple messaging, such as the new stickers, could be an easy way to spread important health information to these nations.
This exciting innovation is rolling out after recent updates to the Facebook-owner platform, which include the World Health Organization chatbot, designed to provide a reliable avenue for COVID-19 related information, and WhatsApp’s dedicated information hub, which offers timely updates to their users. As they sees traffic to their platform increase, they are being innovative and nimble in providing new updates and solutions to help their users stay as informed as possible, and block the spread of inaccurate news.
WhatsApp’s “Together at Home” sticker pack is now available in the app and in nine languages – Arabic, French, German, Indonesian, Italian, Portuguese, Russian, Spanish and Turkish.
Interested in working together? Reach out to email@example.com to start a conversation!